Brett Martinez, president/CEO for the $8.4 billion, Santa Rosa, Calif.-based Redwood Credit Union, was named 2023 California Advocate of the Year by the California and Nevada Credit Union Leagues (CCUL) at CCUL’s REACH 2023 event, held Oct. 22-26 in Las Vegas. The designation recognizes the contributions Martinez and RCU have made to their members, communities and the credit union movement, as well as his leadership in advocacy and political action on behalf of the entire credit union industry. Martinez serves on the boards of TruStage and the North Bay Leadership Council. He’s the former board chair for CUNA, the California Credit Union League and the Santa Rosa Metro Chamber, and has served on the boards for CU Direct, Western CUNA Management School, and several local nonprofit and community groups including United Way and the American Red Cross. He has been recognized with the Distinguished Service Award by CCUL, the North Bay’s Best Community Business Leader honor, the Latino Leadership Award and the prestigious Anchor Award from the National Credit Union Foundation for his leadership during the 2017 California Wildfires.
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