Brian Flynn, EVP & General Manager, Sonoma Raceway
Flynn is a veteran of the motorsports and business management sector, bringing nearly 30 years of experience in the field. This will be his first time as a sports venue executive after serving as a consultant for 18 months with Sonoma Raceway on its high-performance driving, karting and hospitality services.
Flynn has served as CEO of Marty Snider and Associates, a video and marketing production company with clients like NBC Sports and FedEx, since 2018. He’s also served as a management consultant with Thorsport Racing, Zero1 Off Road and Speedway Motors for the past four years.
Prior to his current role, he worked in a multitude of capacities for the Richard Petty Driving Experience, roles that included general manager, chief operating officer and president. Over his tenure, from 1996 to 2008, RPDE became the largest consumer operator of stock car riding and driving experiences in the world.
He eventually took over as CEO of Petty Holdings LLC in 2009, a role he held until 2018. Petty Holdings LLC includes RPDE and Petty Enterprises, where Flynn served as president of the NASCAR race team from 2000 to 2005.
He also served as the president and COO of the Diamond Ridge Motorsports NASCAR race team from 1993 to 1996.